7 Things I Noticed About Top Bloggers

Posted by on Jan 21, 2009 in Blogging |

Since I started freelancing full-time, I’ve been paying a lot more attention to top bloggers - those withhundreds of thousands of page views per month and tens of thousands of subscribers. It’s not so surprising that they all have a few things in common. If you’re trying to become a top blogger - or something remotely resembling it - these are some habits you might want to put into use.

They make daily or multi-daily blog posts.

You can count on a minimum of one post per day from the top bloggers. It used to be that blogging once a day was all that you needed to become a top blogger. Not anymore. Now the highest subscribed blogs have several blogs during the course of a day.

The have very meaty posts.

And even though they’re posting several times in a single day, the posts all contain very good information.  I don’t think I ever see a one or two paragraph, “take a look at this article” type of post from a top blog.

They have guest posts.

The abundance of guest posts surprised me at first. I was under the impression that guest bloggers were a turnoff for readers, but obviously not. To be a top blogger, you don’t have to know it all yourself and maybe it turns readers off if you try to pretend that you do. Now, I think guest posts are quite refreshing and an awesome way to get new ideas and content on your blog.

They have a personable tone.

To me, there’s nothing worse than reading a blog that has a drab tone. Write like you’re talking to your best friend, not to your refrigerator.

They’re well read.

The blogs that I see performing the best always have links to other blog posts, news articles, and books.

They’re well connected.

Top bloggers also know the who’s who of their niche. I notice a lot of them mentioning, “I talked to Mr. Top Niche yesterday…” I’ve never been a fan of interviews, but I’m not a top blogger so who am I to say that it’s the wrong thing to do.

It didn’t happen overnight.

Every once in awhile, top bloggers look back and talk about the journey to where they are today. Not once has any of them said, “I started blogging three months ago and now my blog is a huge success.” In fact, they often warn against that type of mentality, letting readers know it’s often the 3rd or 4th blog attempt that hits it big.

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